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Why Noni is a Superfood

By: Lola Frailey Wednesday December 25, 2019 comments Tags: raw food noni, noni superfood, superfood, noni ORAC value, natural antioxidants, phytochemicals

Have you ever looked for the ORAC value of the food you eat?

What is an ORAC value?

ORAC stands for oxygen radical absorbance capacity or the antioxidant level in foods.

According to the modern free radical theory of aging: consuming large amounts of antioxidants can slow the oxidative process in the body and reduce free radical damage.

According to the US Department of Agriculture an individual should consume at least 3,000 to 5,000 ORAC units per day for optimal health benefits.

How are ORAC values determined?

To measure the antioxidant activity of foods, scientists at the National Institutes of Health have developed a method of determining the oxygen radical absorbance capacity (ORAC) for food. The ORAC value shows how quickly a food reduces highly reactive oxidizing (rusting) compounds into harmless chemical substances that the body has successfully uncoupled. 

Below is one method of measuring the ORAC value in a food:

  1. Molecules that are vulnerable to oxidation (such as beta-phycoerythrin or fluorescein) are added to a sample of food.
  2. The sample receives a dose of molecules that generate free radical activity (such as an azo-initiator compound).

Did you know? Azo-initiators produce free radicals by using heat. Heating the sample damages the vulnerable molecules resulting in oxidation.

  1. After oxidation occurs which can take up to 40 min, a lab measures how successful the food sample protected the vulnerable molecules from the free radicals.

Foods providing the best reducing power per 100 grams earn the highest ORAC scores (superfoods). Among these foods, our organic Noni Fruit Leather showed a more potent oxygen reducing value than popular antioxidants like blueberries, strawberries, and raspberries. 

When used in a daily two-by two- inch serving size, Noni Fruit Leather provides 6,024 ORAC units!

Noni fruit has been used among Polynesian cultures for thousands of years as a raw food to maintain overall health and wellness. Noni fruit contains over 165 beneficial compounds, including natural antioxidants, soluble and insoluble fiber, essential fatty acids, 17 out of 20 essential amino acids, and other phytonutrients which work together with the cells of the body to promote good health.

What are Phytonutrients?

Phytonutrients (can also be referred to as phytochemicals) are compounds found in plants. The word "phytonutrients" stems from the Greek word "phyto" meaning plant. Phytonutrients can help to protect plants from things like UV rays, fungi and insect attacks. Such phytonutrients can also benefit humans with antioxidant, anti-inflammatory and other health benefits. No wonder the ancient Polynesians valued noni fruit so highly!

How can raw noni fruit benefit you?

Noni helps maintain and support a normal:

  • Cardiovascular System
  • Immune System
  • Joint Function and Good Joint Health
  • Skin Tone and Texture

Noni helps maintain and support already within a normal range:

  • Cholesterol Level
  • Blood Sugar Level
  • Blood Pressure Level

How to best consume noni fruit?

It is believed that heating food above 118 °F (48 °C) starts to degrade and destroy the enzymes in raw foods that aid digestion.

We keep our dehydrators lower than 115 degrees, so the enzymes, antioxidants, and other vitamins stay intact. When we sent a sample of our Noni Fruit Leather and samples of two leading brands of noni juice to an independent lab, they confirmed that our product was 14 times more potent.

By daily dosage rate: 1oz fermented noni juice = 433 units of ORAC compared to our Noni Fruit Leather one 2x2 inch serving piece = 6024 units of ORAC.

Removing the water from noni stops the fermentation process while maintaining the potency of the fruit. Resulting in a stable product, that is concentrated and compact. Each packet of Noni Fruit Leather has a two year shelf life, non-refrigerated, with all 165 compounds still intact.

Get yours today!


Lola Frailey

About the Author: Lola Frailey